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Senior User Acquisition Manager

Product Madness, is a social and mobile gaming company. We're looking for our next Senior User Acquisition Manager to join our team. This role will lead our user acquisition campaigns on all social network platforms including Mobile and Facebook and owns optimization of targeting creatives, marketing spends, bids and budget allocation. 

The successful Senior User Acquisition Manager will be detail oriented, have the ability to analyze data to make informed decisions while combining the ability to 'think outside of the box' to achieve outstanding results.

Come join us in creating the world's greatest gaming experience, everyday!

 

What You'll Do

  • Manage team of user acquisition managers who oversee 15+ different ad networks, paid re-engagement, ASO, and organic retention
  • Work with user acquisition mangers to develop industry leading user acquisition strategies
  • Coordinate with a variety of teams (data science, art, product managers)
  • Assist in forecasting and management of multi-million dollar budget
  • Ability to negotiate new deals to test new partners
  • Oversee the success of paid re-engagement
  • Oversee the success of app store optimization
  • Communicate with attribution partners and work through any issues that arise
  • Work with analytics team to enhance Product Madness’s data capabilities
  • Work closely with Google Adwords team and account managers

 

About You

  • 3-4+ years user acquisition experience (gaming preferred)
  • 3+ years AdWords experience (AdMob required)
  • 2+ years management experience
  • 1+ years ASO experience
  • In-depth knowledge of the mobile advertising industry
  • In-depth knowledge of attribution
  • Expert with Excel functions (V-lookup and Pivot Tables a must)
  • Extremely organized and high attention to detail
  • Analytical and metric driven
  • Strong voice to be able to work with ad network account managers
  • Ability to work with a variety of teams (data science, product managers, creative)

 

Perks

  • We are located in San Francisco downtown, with convenient public transportation including BART and Muni
  • Open layout office
  • We offer a competitive salary and benefits package
  • Unlimited snacks and drinks (we like to eat!)
  • Catered lunches at least twice a month
  • Ping pong table, PlayStation and foosball, after all we are a gaming company!
  • 401(K) Retirement Plan
  • Paid Time Off
  • Health Benefits
  • Vision and Dental

 

About Product Madness

Product Madness was founded in 2007 by two Stanford MBA graduates. We pivoted into the social games realm in 2008 and were acquired by Aristocrat Technologies in 2012 after experiencing great growth.

Product Madness now leverages Aristocrat’s brands to develop mobile games that are consistently in the top grossing charts in Australia and the United States. In 2013 we were voted as one of “Facebook’s Best New Games” of 2013. We have offices located in San Francisco, London, Minsk, Las Vegas and Austin.

We are located in San Francisco downtown, close to Union Square in an open layout office. We have an open culture with great opportunities for growth. We like to work hard, but also have fun. Your work will have a direct impact. We have built most of our systems based on the inputs of our team members and continue to evolve them.  Our programs are really sophisticated and not for the faint of heart and we are proud of them.  We love what we do and we hope you will too!

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